What does Product Labelling do?
It reviews products and groups them into plain categories so merchants can see what is doing well and what may need attention.
Custom Labels for Google Shopping Ads
Turn ad results into simple product groups before you decide what to change.
For merchants already advertising products
Product Labelling reviews Merchant Center products and Google Ads performance, then groups products into clear product labels so merchants can see what is doing well, wasting spend, or not receiving visibility.
Product groups
The dashboard uses Heroes, Villains, Zombies, and Sleepers. Heroes are products doing well, Villains spend without enough return, Zombies receive no visibility, and Sleepers may deserve more attention.
Review before acting
Systems30 shows the report first. It does not change campaigns, billing, users, or a primary feed automatically. Supplemental feed actions remain merchant controlled.
Custom labels in Merchant Center and Google Ads
The workflow is built for Merchant Center custom label fields such as custom_label_0 through custom_label_4. Those labels can then support Google Shopping and Performance Max product grouping, reporting, campaign segmentation, and product subset review.
Performance-led product labels
Instead of asking a merchant to manually export thousands of rows, Systems30 uses product and ads data to identify groups such as high-performing products, products spending without enough return, products with no visibility, and products that may deserve more attention.
Common Questions
Will Systems30 change my ads automatically?
No. The dashboard shows the review first. Systems30 does not change campaigns, billing, users, or the primary feed.
Why do I need to sign in with Google?
Google asks you to approve access before Systems30 can read the product and ad results needed to build the report.